When should a baby start?

Answer: The best time to begin is when the baby develops visual tracking or the ability to follow moving objects with the eyes.

There are numerous reasons why parents should start early:

• A baby's brain thrives on stimulation and development at a phenomenal pace... Nearly 90% during the first 5 years of life.
• It is fun to read.
• This can be a great bonding experience for babies and parents.